Revolut’s Engineering Ethos: A Missed Connection with Agile Principles in Customer Service?

John Barratt
2 min readJan 19, 2024

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Revolut prides itself on a robust engineering culture that supposedly embodies Agile principles to deliver exemplary customer service. Yet, my recent experience as a customer whose account had been hacked paints a different picture. Let’s dissect their proclaimed ethos and see where the disconnect lies.”

1. The Start-Up Within a Start-Up Paradox

Revolut’s engineers are encouraged to ‘act like a founder’ with the autonomy to innovate. While this aligns with Agile’s emphasis on self-organisation and motivation, my ordeal highlights a gap in this practice regarding customer-facing scenarios. Where was the innovation in customer service when it was desperately needed?

2. Communication Breakdown: The Irony

Revolut touts face-to-face communication and efficient use of digital tools. However, when I faced a security breach, the delayed and fragmented communication seemed contrary to Agile’s principle of direct and continuous interaction. Agile values customer collaboration over contract negotiation, yet I struggled to establish even basic communication.

3. A Flawed Feedback Loop

Feedback is a cornerstone of Revolut’s development culture, yet the lack of prompt alerts about unusual account activity contradicts the very essence of proactive feedback in Agile. This oversight in their feedback mechanism resulted in a delayed response to a critical issue, undermining the Agile principle of adapting to change.

4. Expectation Driven Development vs. Customer Reality

Revolut’s commitment to Expectation Driven Development, especially for a financial service provider, is commendable. However, my experience suggests a mismatch between this principle and its practical application in customer security. Agile’s customer-centric approach seems lost in translation when theoretical expectations don’t align with real-world customer experiences.

5. The Continuous Improvement Conundrum

Despite Revolut’s claim of continuous improvement and MVP approach, my experience indicates a gap in iterating based on customer feedback, particularly in the realms of security and user experience. Agile thrives on learning and adapting, but this appears to be an area where Revolut’s agility falters.

Conclusion

While Revolut’s engineering principles reflect a strong alignment with Agile in theory, there seems to be a critical disconnect when these principles are applied to real-world customer service scenarios. As an Agile coach, I believe it’s crucial for organisations not just to adopt Agile in theory, but to embody its principles in every aspect of their operations, especially customer service.”

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John Barratt
John Barratt

Written by John Barratt

John is the only agile coach to achieve the much harder than it sounds Systemic Modelling Level 1 certification. He is also a Certified Enterprise Coach

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